Teen Entrepreneurs Revolutionize a $20B Swimwear Industry
July 26, 2018 /PRNewswire/ - Staying in sports is less likely for girls like Niki Vilas Boas and Becca Segal. The statistic is that twice as many girls leave sports in high school as boys. Niki and Becca are 16 year old swimmers turned entrepreneurs who want to change that statistic by empowering female athletes and inspiring them to stay in sports into adulthood.
Successfully funded on kickstarter!
See the Video that Started a Revolution
Niki and Becca set out to change the world of swimming one backer at a time. They started with nothing more than a prototype, but by January of 2018, they successfully raised over $36,000 through crowdfunding so they could make their vision a reality.
Annamay Pierse, Olympian
As a former swimmer, Olympian and 4 time World Record holder I just wanted to say, I love this! My parka was my favourite clothing piece when I was on deck and I love that these young ladies are making something that looks awesome, and is super functional for girls.
Designed BY girl swimmers FOR girl swimmers
Meet Wotter Cofounders Niki and Becca
Niki Vilas Boas and Becca Segal founded Wotter to validate and elevate the role of girls in competitive swimming. Niki and Becca are high school swimmers who believe that girls deserve to have choices in swim gear that reflect their personal style. Being able to express yourself by your choice in gear makes you confident on deck and in the water.